CASE STUDIES : How NHIA promoted NH businesses

Case Study:
Stal-Mclane, Inc. - Manchester
In 2001 Stal-Mclane won Best Corporate Website for its very first website design. That was a rush—unexpected and certainly attention-getting. Three years later, we continue to get great comments on our website.

Our two first-place awards at the 2004 New Hampshire Internet Awards were also about winning…twice. Once for the actual design on www.baldwinsonelm.com and www.cgsb.com and then again when the awards we garnered won more website design business.

On the client side, Nathan Baldwin, chef/owner of Baldwin’s On Elm, a four-diamond Manchester restaurant, has seen the number of visits to his site increase dramatically, along with business. His comments: “We’ve gotten a tremendous amount of exposure from the Awards Show. It showcased our site and was the best invitation to dine with us.”

Community Guaranty Savings Bank in Plymouth, NH beat out strong competition, proving you don’t have to spend a fortune or have a big client to design a top website. From the bank: “It’s the thinking and the creativity that illustrated what our community bank is all about—People who know you. People you know— that won first place.

As the 2005 awards approach, Stal-McLane is currently working on six websites, all business generated from the Internet Awards. For website designers who want to showcase their good work and develop more…enter!!

Frisky M. Stal, President, Stal-McLane